Top 5 Best Tradeshow Swag Items to Give Away at Your Booth

January 29, 2023
Top 5 Best Tradeshow Swag Items to Give Away at Your Booth

Swag items can play a significant role in an effective tradeshow marketing strategy. Why? Because you are creating a win-win situation for yourself and the recipient of the item. The receiver gets a free gift, and you get free promotion! But this begs the question… What tradeshow giveaway swag items are the best? With the various products available, that question can be hard to answer. 

And that’s why we've done the hard work for you! Here are the top 5 best tradeshow swag items to give away at your booth!

1. Bags

Bags are among the most common swag tradeshow giveaways. And for good reason, they are stylish, easy to carry around and offer a lot of utility. Moreover, they come in many variations for different kinds of people! Whether a briefcase for the businessman, a backpack for the college student, or a cooler for the nature lover, bags offer something for everyone! The best part about a bag is that if you can get everyone to take one and use it, your logo will be ALL OVER THE SHOW!  

2. Stationery Products

While it’s a common swag giveaway, stationery products offer a lot of utility and are a good tradeshow price point. Moreover, their practicality never really diminishes because these are items people will always need in both home and office settings. 

You can provide:

  • Pens
  • Staplers
  • Calendars
  • Sticky notes
  • Highlighters

All of these products are great for giveaways, affordable for your company, and quite valuable to most people.

3. Drinkware

This swag item is ideal as it offers both functionality and longevity. Drinkware enables tradeshow attendees to replenish their beverages while promoting your brand wherever the event takes them.

You can offer a variety of drinkware swag ideas:

  • Water bottles
  • Mugs
  • Flasks
  • Portable blenders
  • Tumblers

Whatever form of drinkware you decide, they are great additions to any swag tradeshow giveaway strategy! 

4. Snacks

Tradeshow attendees will cherish some snacks; branding your logo with snacks can generate a very positive and memorable experience for people. Also, ensure you pack branded snacks that tradeshow attendees can share with friends and relatives. You could include cookies, nuts, condiments, popcorn, and even wine/champagne as a nice (and unexpected) touch. 

5. Draw Prizes

An amazing draw prize is a great way to get people to engage with your staff within your booth. We recommend that only people that sit and talk with your staff should be eligible to have their name put into the draw. That way you reinforce a great working connection off the start. Anyone that wins has spent time in your booth and could potentially be a great new customer.

  • Beer Keg
  • Cooler 
  • Golf Bag (if the correct season)
  • Basket of branded items (Drinkware is a good idea)
  • Technology (Powerbank, Speaker) 
  • TV (but keep in mind some people might be traveling on a plane)

The Endless Possibilities of the Tradeshow Swag Giveaway

A tradeshow is an incredible opportunity to connect with prospective customers, promote your business, and engage with the community. As such, it offers enormous possibilities. Ensure that you take advantage of those opportunities with unique and valuable swag items. At Creo Promotional, we offer special gifts and trinkets ideal for any industry tradeshow. Contact us today to find the perfect swag items for your booth! 


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